Why Phloretin CF is my personal favourite

Because firstly it diminishes the appearance of discolouration and improves skin tone and texture. Now for me this serum is my favourite. I do adore CE Ferulic too but my skin really loves this serum that little bit more and I find it absorbs perfectly without being sticky leaving my skin super soft and if I wear make up it looks absolutely flawless. It also protects against atmospheric skin aging. I feel more confident with this serum and I know my skin is getting a 72 hour fix. So it still remains a personal favourite for me. My current routine is Simply cleanse, Phloretin Cf, discolouration defence, Hydrating B5 and SPF 50 advanced brightening.